Thursday, November 6, 2008

Portion Crazy


The baking legends at Hostess have finally decided to offer its mega-brand Twinkie in 100-calorie portions.

I am a huge fan of the Twinkie. Like most Americans, I love my snack to consist of a spongy yellow cake filled with delicious whipped fat.

I am not really ready for the Twinkie to be packaged to be in any way nutritious. Let's face it, if counting calories is part of my dietary plan, I don't need to be thinking about Twinkies.

The next time you see me at the Quickie Mart, I will be purchasing all Hostess products at full size. In fact, if you are looking for any additional product extension ideas, please consider offering a foot-long version of the Suzy Q.

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